Future-proofed Marketing Attribution for complex customer journeys
Increase profits with comprehensive insights across all funnel stages; crafted for the complexity and scale of large brands.
Holistic Methodology
Impressions Measurement
Reveal the ROI of any display, video, or brand campaigns. Our advanced analytics drive upper-funnel success.
Cross-device Tracking
Roivenue Measurement with AI enables reliable cross-device tracking with full GDPR compliance.
AI-Driven Attribution
Separate high-performing ads from the noise. We utilize behavioral data and advanced AI to reveal what drives results.
Holistic Methodology
Impressions Measurement Even in Walled Gardens
Reveal the ROI of any display, video, or brand campaigns. Our advanced analytics drive upper-funnel success.
Cross-device Tracking
Roivenue’s pixel and patch-stitching algorithm enable reliable cross-device tracking with full GDPR compliance, revealing the complete customer journey.
AI-Driven Attribution
Separate high-performing ads from the noise. We utilize behavioral data and advanced AI to reveal what drives results.
Driving results for international brands
Increase in Roi
Increase in Display Revenue
ROI Increase from Affiliates
Don't take our word for it - see it in 2 minutes
Do you keep up with the evolution of Marketing Measurement?
Solve missing cookies with Roivenue’s cookieless measurement and cover over 95% of your site traffic. Deliver full-spectrum performance insights in compliance with GDPR regulations.
Roivenue AI Model integrates impressions and views from all major ad platforms including social media platforms with website visits, making budget decisions a seamless process.
We automatically gather and unify your data, creating a singular, reliable source for all your marketing reports, enabling seamless sharing across stakeholders.
At Roivenue, we stand firm in the belief that your data belongs to you. Hence, we commit to full transparency, explaining precisely how we handle your data at each step of the process.
Do You Keep Up with the Evolution of Marketing Measurement?
Challenge:
Privacy changes and cookie restrictions limit your visibility into website traffic.Challenge:
Measuring the impact of brand-awareness and video campaigns is a challenge in GA4.Challenge:
It's hard to make informed decisions when everyone's data tells a different story.Challenge:
Are you comfortable making marketing decisions based on data you don't fully understand?Roivenue features at a glance
Link all your advertising data with Roivenue. We gather everything from costs and impressions to clicks, offering a comprehensive view of your marketing efforts. This information is also utilized to assess the impact of impressions.
Roivenue Measurement prioritizes privacy with its cookieless tracking solution. We collect reliable first-party data on your site for accurate user and conversion tracking. This GDPR-compliant approach works across browsers and devices, future-proofing your marketing insights.
Explore the profitability of your marketing efforts, examining campaign margins as well as returned and canceled orders, providing a deeper insight into your marketing efficiency.
Dealing with data from disparate sources is a complex issue. We simplify this by consolidating all your data into a unified view across marketing channels. It’s your call whether to use this integrated perspective for strategic planning or to dive into the details down to the creative level.
Every marketer understands the value of upper-funnel campaigns, but quantifying their impact has traditionally been a challenge. Roivenue changes the game by incorporating impressions from walled gardens as well as DSP’s and assessing their contribution to overall revenue.
Internet privacy has become a major concern in recent years, prompting changes in legislation and policies from giants like Apple and Google. Despite these shifts, Roivenue's measurement capabilities remain robust, tracking nearly all users across sessions and devices while adhering to the latest privacy standards.
After gathering comprehensive data, Roivenue's proprietary AI matching model links impressions, site visits, and cross-device user behavior. This creates detailed user journey maps, even when ad blockers are present. Our process is transparent, giving you full control over the setup.
Possessing detailed customer journey data is just the start. Determining which campaigns genuinely influence purchase decisions is crucial. Roivenue also leverages behavioral on-site data to identify impactful touchpoints, distinguishing effective campaigns from those that merely drain your budget.
Roivenue simplifies your workflow by allowing the direct import of modeled data into ad platforms. This seamless process ensures that channel specialists receive comprehensive Roivenue analytics instantly, enabling smarter, data-driven decisions across all channels.
Roivenue's dynamic reporting capabilities let you slice the data in numerous ways, from assessing individual ad performance to evaluating your business's long-term trajectory. Our configurable dashboards are designed to cater to everyone, from the CMO to the channel specialist, ensuring tailored insights that drive strategic action.
Adhering to our belief that "Your data is yours," Roivenue facilitates the export of all your data to a broad spectrum of destinations, including Microsoft Azure, Amazon S3, Google BigQuery, and more. Unrestricted in how you can leverage your data, we promote deeper analysis and provide expert advice from our specialized data consultants to maximize your data's value.
Insights we can't get elsewhere
Read why Marketers choose Roivenue
Thanks to Roivenue’s data-driven attribution analysis we were finally able to understand each channel’s true effectiveness. When we reallocated budgets towards the best-performing ones, we immediately saw an uplift in the overall performance.
Tomas Kral
Online Performance Manager, Datart
The most useful Roivenue feature for UPC is the well-designed attribution modeling including custom models. It is also a very comfortable tool to work with, presenting data in easy to use format. It helps us to be truly data-driven.
Denis Nemsak
Online Performance Manager, UPC
We chose Roivenue MTA suite for its sea of experience in different
business verticals, as well as its unique capabilities. While spending a big portion of budget on social media and display, the ability to attribute impressions from Walled Garden platforms is crucial to all our brands.
Jan Vančura
Senior Online Marketing Manager
Sazka, member of Allwyn International
Roivenue’s data-driven attribution analysis has significantly altered our approach to measuring channel effectiveness. By reallocating our budget based on these insights, we’ve noticed a gradual improvement in overall performance.
Marek Pech
Performance Manager, Astratex
Who uses Roivenue
Roivenue empowers CMOs with a holistic view of marketing performance, enabling strategic decisions that drive revenue. By harmonizing data across all channels, it solves the challenge of fragmented marketing insights, ensuring every campaign is aligned with broader business objectives and establishes a single source of truth.
With Roivenue, performance marketers gain precise insights into ad-level ROAS, enabling them to fine-tune spending and strategies with confidence. The platform cuts through the noise of mixed marketing signals, bringing to light what truly influences customer actions and driving more efficient campaign adjustments.
Roivenue offers data analysts an automated solution for managing data flows, effortlessly exporting data to a wide range of destinations. This capability allows analysts to redirect their focus from data preparation and cleaning to deep-dive analyses and custom report generation, enhancing the strategic value analysts bring to the table.
Increase your ROI by 15%
Read our success stories to learn how.
